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Showing posts from August, 2026

Gyeonwoo and Jiknyeo: The Once-a-Year Reunion | Chilseok in Korea

Hello~~ This is JIRO. In Korea, the seventh day of the seventh lunar month is called Chilseok, a traditional seasonal festival associated with the legendary lovers Gyeonwoo and Jiknyeo. Separated by the Milky Way, they are said to meet only once a year with the help of magpies forming the Ojakgyo Bridge. In this article, we explore their legend, Korean Chilseok traditions, the meaning of Chilseok Rain, and how this seasonal tradition is celebrated in neighboring China and Japan. JIRO SEASONAL TRADITIONS SPECIAL #003 CHILSEOK JIRO SEASONAL TRADITIONS SPECIAL #003 CHILSEOK The Legend of Gyeonwoo and Jiknyeo Jiknyeo was the granddaughter of the Heavenly God. She was a skilled weaver and a hardworking young woman. The Heavenly God arranged for her to marry  Gyeonwoo, a cowherd known as “Hago,” who lived on the other side of the Milky Way. The two fell in love at first sight, and their love grew so deep that they eventually got married. However, caught up in the joys of ...

JIRO Is Back! We’re Returning with New Stories and New Ideas

Hello~~ This is JIRO! It’s been such a long time since our last post, but we’re back with some exciting news—JIRO is returning! ! Let’s jump right in! To. Our Readers JIRO is back!! From. JIRO JIRO is back in business! (26.08.14~) Hello~~ This is JIRO! After taking about a month  to reorganize and recharge, JIRO is ready to make a comeback!! Thank you for  waiting for us! ^^ The reason JIRO took a break to reorganize was to ask ourselves: 'Were the topics of JIRO’s content becoming too predictable?' 'Were we trying to cover too much without a clear goal or direction?' 'Were we simply creating content mechanically, following the same familiar format?' We took this time to reorganize and find the answers to these questions. In its early days, JIRO began as a.. “consulting partner that unlocks the hidden potential of local communities,” visiting local festivals and suggesting ways they could be improved. In the middle and later stages of JIRO, we gradually shi...